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lead generation

A 4-post collection

social media, lead generation, social selling

Lead Generation Through Social Media

Wouldn't it be nice, if you just had to deal with offers of products or services that you showed interest in? No commercials, telemarketing phone calls, spammy mail? This is probably the conversation that the two friends share over drinks after a hard day's work. Let’s see how the Lead generation methodology can help your business to not become a part of this conversation, but rather a subject of praise. Find your target audience The first mistake that companies make while trying to market their stuff, is to push it to everyone. The theory behind this action is to

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marketing, lead generation, competitors analisys, social selling

How to Reach Your Competitors Audience

Competitors audience is a powerful lead generation source. It could boost your sales or give priceless information, in case you know how to reach it. Reaching out to those people could build a new acquisition channel for your business. I'd like to describe an approach that could bring up to 250 warm leads to your business every month. 1. Identify your competitors There is no business without competitors unless of course you are Elon Musk. Knowing your competitors is crucial for a number of reasons. Almost all competitors have social channels. Twitter is a must-have if you are a SaaS

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marketing, lead generation, competitors analisys

Know Your Customers

What's the most important metric by which you measure the success of your company? There are numerous different opinions on this topic, but I bet all the entrepreneurs would say that it's growth. Paul Graham has a wonderful blog post, there he says, is one most important goal that all startups should achieve - to grow faster. A startup is a company designed to grow fast Whatever your primary metric is, the growth of your business is equivalent to the growth of your customer base. Or if you prefer - the growth of the sales. In both cases, the primary

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marketing, lead generation, outbound

Outbound to Social Lead Generation

In the beginning, startup companies in various business fields face the challenge of attracting potential customers. Picking a way to do it, then learning how, what the most effective approach is, what works and what doesn’t. Founders find themselves drifting away from their primary job while struggling with marketing techniques designed to help their businesses. Outbound Basically, you have a number of choices in how to do it. Classic outbound marketing, which is a whole bunch of work, but yields little result. Sending emails to strangers and calling them all day is not effective and by the opinion of

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